Help us Spread the Word!
Thanks for your interest in promoting our book, Degrees of Strength: the Innovative Technique to Accelerate Greatness. We appreciate your support.
Below are ready-to-use promotional tools that have been compiled for your use to help spread the word about Degrees of Strength. Here, you will find author bios, book summaries, sample tweets, and special bonus materials that you can take and share with your friends, fans, followers, and supporters. Thanks again for your valuable support!
If you do chose to use the tools below to help support our book, we’d love to hear about it. Theresa Letman, our Director of Acceleration, is looking forward to hearing how you shared Degrees of Strength with others.
Media Kit for the Book
Media Kit for the Authors
Media Kit for Our Videos
Important Degrees of Strength Links
Social Media Kit
Media Kit for the Book
Book Summary:
How much do you think it costs to install an office culture that renews and perpetuates itself? (And in a way that creates inspired lives?) Degrees of Strength – The Innovative Technique to Accelerate Greatness shows you how. Short enough to read in one plane ride, your team will be inspired to solve the problems that have slowed success, even those tenacious ones that have plagued your team or family for years: A regional VP’s needs to find a way to turn her team’s performance around and what follows is the struggle of change as her team fights to implement the new technique. In the end, they win more than they could have imagined.
Short Book Excerpts/Quotes:
“When you see others in Degrees of Strength, you expand their greatness and seize their potential.” –Degrees of Strength by Craig Ross and Steven Vannoy
“Instead of pummeling the team with ‘don’t do this’ and ‘don’t blow that,’ we work harder at providing the path in which we want to go.” –Degrees of Strength by Craig Ross and Steven Vannoy
“Just because you’ve ‘got it’ doesn’t make you valuable to our organization until you lead in a way where others ‘get it.’” –Degrees of Strength by Craig Ross and Steven Vannoy
“Leaders can force people to adapt their style, but it’s better to facilitate a mutual style with those you’re leading.” –Degrees of Strength by Craig Ross and Steven Vannoy
“All this work. All this effort. It’s not supposed to be a grind. It’s not supposed to destroy us. It’s supposed to enrich us.” –Degrees of Strength by Craig Ross and Steven Vannoy
“Leaders who use the Degrees of Strength approach when interacting with others see dramatic increases in performance as potential becomes reality.” –Degrees of Strength by Craig Ross and Steven Vannoy
“The skill of redefining how we see events means that life and business no longer happen to us; we happen to them.” –Degrees of Strength by Craig Ross and Steven Vannoy
Link to Chapter Summaries:
Below is the link to access a PDF of Degrees of Strength chapter summaries with special bonus tools included:
https://www.verusglobal.com/wp-content/uploads/2012/07/Degrees-of-Strength-Chapter-Summaries.pdf
Endorsements:
“This captures how we went from worst to first . . . a leadership approach that galvanizes your work force and quickly differentiates you in the market.” –Ray Pasko, VP Sales, CIBA VISION NA on the book Degrees of Strength by Ross and Vannoy
“A remarkable way to ensure ‘servant leadership’ becomes a consistent reality — even in the toughest situations.” –Susan McConnell, President and CEO, Make-A-Wish Foundation® of Ohio, Kentucky and Indiana on the book Degrees of Strength by Ross and Vannoy
“While the title might imply it’s yet another book on knowing your own strengths, you quickly learn that it’s about seeing the strengths in others. The book reminds us that there is an opportunity to see people in a way that accelerates them – and therefore the business – forward.” –Lisa Bacus, Executive Vice President, American Family Insurance on the book Degrees of Strength by Ross and Vannoy
“This simple yet profound approach to unleashing the greatness within people equips leaders with the ‘how to’ and the path forward.” – Debbie Magers, Senior Vice President, Customer Logistics Services, Kellogg Company on the book Degrees of Strength by Ross and Vannoy
“Degrees of Strength is a provocative, gentle tapping of the soul. What a perfect reminder to approach life with a win-win attitude…and in the process ignite the potential in others. As always, Craig and Steve reveal a practical and brilliant way for each of us to discover what we are truly capable of achieving.” –Jill Blashack Strahan, CEO, Tastefully Simple, and author of Simply Shine on the book Degrees of Strength by Ross and Vannoy
“Why have many people been making leadership so difficult? By using Degrees of Strength, we have the ability to more effectively communicate with others, face tough issues head on and move things forward faster.” –Debra Fine, Professional Speaker and Best-selling Author of The Fine Art of Small Talk and The Fine Art of the Big Talk on the book Degrees of Strength by Ross and Vannoy
Links to Other PDFs with Bonus Tools to Accompany Book:
Team Acceleration Guide:
https://www.verusglobal.com/docs/Degrees%20of%20Strength%20Team%20Acceleration%20Guide.pdf
3 Mind Factors and Recipe for Partnership
https://www.verusglobal.com/docs/Degrees%20of%20Strength%203-Mind-Factors%20and%20Recipe.pdf
Manifesto
http://admin.verusglobal.com/docs/Degrees%20of%20Strength%20A-Team%20Manifesto.pdf
Embed the Degrees of Strength Book Cover:
Small Cover
Code to embed this image in WordPress (just copy and paste into HTML tab):
<img src=https://www.verusglobal.com/wp-content/uploads/2012/07/DoS-Front-Cover-email.jpg alt=”Degrees of Strength Book Cover” width=”130″ height=”175″ />
Large Cover
Code to embed this image in WordPress (just copy and paste into HTML tab):
<img src=https://www.verusglobal.com/wp-content/uploads/2012/06/DoS-Front-Cover.jpg alt=”Book Cover for Degrees of Strength” width=”222″ height =”300″ />
Media Kit for the Authors
Authors’ Bio (Combined):
Craig Ross and Verus Global Founder Steve Vannoy, are co-authors of Stomp the Elephant in the Office (2008) and Degrees of Strength (2012), books filled with insights and practical tools to effectively influence and shape any work environment. They ensure everyone is more productive, inspired and able to bring the best expression of themselves to work – and home – every day.
Authors’ Bios (Separate):
Craig W. Ross:
CEO, Executive Facilitator, Coach and Author
Craig has helped many organizations dramatically improve performance because of his uncanny ability to help them tell the truth. With Craig’s high-energy and dynamic approach, he assists teams in creating alignment, communication and trust, so they can better achieve their mission.
For nearly a decade, Craig has partnered with C-Suite executives, leaders and teams influential within global organizations. His understanding of current business trends, along with access to thousands of leaders in numerous industries, allows Craig to deliver innovative leadership strategies to Verus Global’s expanding client base.
Steven W. Vannoy:
Founder, Executive Facilitator and Author
Steven W. Vannoy, founded Verus Global in 1990 with a vision to build resilient work cultures, more productive teams, and a higher quality of life for all. Now, with more than 40 years of business leadership experience, Vannoy is a recognized expert in building the strength of corporations internationally, and also creating sustainable, healthy cultures in workplaces, communities and families.
In addition to facilitating sessions with top corporate teams around the world, Vannoy and CEO Craig Ross are working on a series of leadership books, the first, Stomp the Elephant in the Office, was released in 2008. Stomp follows the best-selling book, The 10 Greatest Gifts I Give my Children, written by Steve and published in 1994. Still in print, the later book has sold over a half-million copies worldwide and has been translated into numerous languages.
Authors’ Pictures:
Steven Vannoy and Craig Ross
Code to embed this image in WordPress (just copy and paste into HTML tab):
<img src=https://www.verusglobal.com/wp-content/uploads/2012/07/Steve-and-Craig.jpg alt=”Steven Vannoy and Craig Ross” width=”276″ height=”185″ />
Craig Ross
Code to embed this image in WordPress (just copy and paste into HTML tab):
<img src=https://www.verusglobal.com/wp-content/uploads/2011/12/craig-ross.jpg alt=”Craig Ross” width=”250″ height=”180″ />
Steven Vannoy
Code to embed this image in WordPress (just copy and paste into HTML tab):
<img src=https://www.verusglobal.com/wp-content/uploads/2011/12/steven-vannoy.jpg alt=”Steven Vannoy” width=”250″ height=”180″ />
Links to Author Interviews:
Degrees of Strength: A Journey (The powerful story on how Craig and Steve met):
verusglobal.dublinblue.net/docs/DOS-AJourney.pdf
Craig Ross’ Great Work interview:
http://www.boxofcrayons.biz/2012/03/craig-ross-degrees-of-strength/
Craig Ross’ Interview on “Monday’s at 3”:
http://www.greggiesen.com/images/MondaysAt3_1-23-12_1.mp3
Blog Business World Review:
http://blogbusinessworld.blogspot.ca/2012/03/degrees-of-strength-by-craig-w-ross.html
Steve Vannoy’s feature on IdeaMensch.com:
http://ideamensch.com/steven-vannoy/
Media Kit for Our Videos
Embed our Videos:
Are you an Accelerator? (1:31)
Video Link: https://www.verusglobal.com/wp/?p=2393
Code to embed this video in WordPress (just copy and paste into HTML tab):
<iframe width=”560″ height=”315″ src=http://www.youtube.com/embed/D2cowXQ3GQc frameborder=”0″ allowfullscreen></iframe>
Before You Read Degrees of Strength (2:10)
Video Link: https://www.verusglobal.com/wp/?p=2274
Code to embed this video in WordPress (just copy and paste into HTML tab):
<iframe width=”420″ height=”315″ src=http://www.youtube.com/embed/bNM9vEsvRy4 frameborder=”0″ allowfullscreen></iframe>
What the Authors Wanted to Accomplish in Degrees of Strength (2:10)
Video Link: http://www.youtube.com/watch?v=xk59E6MxHNs&feature=youtu.be
Code to embed this video in WordPress (just copy and paste into HTML tab):
<iframe width=”420″ height=”315″ src=”http://www.youtube.com/embed/xk59E6MxHNs” frameborder=”0″ allowfullscreen></iframe>
Important Degrees of Strength Links:
Book Page on Barnes and Noble:
http://www.barnesandnoble.com/w/degrees-of-strength-craig-ross/1111389004?ean=9780979376825
Book Page on Tattered Cover:
http://www.tatteredcover.com/search/apachesolr_search/degrees%20of%20strength
Book Page on Verus Global:
https://www.verusglobal.com/wp/?book=degrees-of-strength
Verus Global Homepage:
Degrees of Strength Twitter Page:
https://twitter.com/DegreesStrength
Social Media Kit
Sample Tweets:
“With Degrees of Strength, trust becomes a natural byproduct. And everyone wins.” #DegreesofStrength http://ow.ly/crsGc
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“When you see others in Degrees of Strength, you expand their greatness and seize their potential.” #DegreesofStrength http://ow.ly/crsGc
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A lot of times people think they have a personnel issue when in reality they have a leadership issue #DegreesofStrength http://ow.ly/crsGc
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“The human mind can rarely resist a well-timed, well-phrased question.” #DegreesofStrength http://ow.ly/crsGc
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“The greatest reward for using Degrees of Strength is personal.” #DegreesofStrength http://ow.ly/crsGc
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