The economy is not playing nice. Everyone is scrambling to adapt to rising costs and an increasingly skeptical customer. Which organizations will win?

Here’s the elephant in the office: You can count on this – most companies are cutting costs and their workforce, while increasing demands. For them, it’s all a numbers game. The result: fear, doubt and the politics of self-preservation spread like wildfire.

Pretty smart, wouldn’t you say? Because people are way more creative and bring their best efforts when they’re afraid and distracted, right?

Wrong. Such organizations compound their problems and accelerate their demise.


There are some companies doing things differently. (You know who you are.) They went way out in front of these economic challenges and built healthy cultures – environments where fear and dread are replaced with confidence and courage. These organizations are ready; it’s show time, and they’re favored to win.

Is your team ready? Tap into the natural courage of others by asking questions like these:

  • Where and how have we been successful in overcoming tough situations in the past?
  • What strengths does our team possess that we want to focus on?
  • How can we create a culture that allows us to be at our creative best even more?
  • What small steps can we celebrate to generate more momentum?

It’s true: many companies have such toxic cultures that questions like these won’t help much. Which means these people have a choice: they can succumb – or they can begin to take a stand.

Accordingly, congratulations to the organizations who’ve prepared their cultures for this moment. Now it’s time to leverage that healthy culture by living your values even more.

It’s show time.

Where will you lead – where will you stomp elephants – today?

Activate Your Greatness.

Activate Your Greatness.

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